Fire Fighting UAV Concept

Roles: Creative Direction, Copywriting, Print Layout
Concept Art Illustrations by Alec Beals

As the creative director at Zapata I sometimes got involved in some product concepting, like in the case for this hydropowered, remotely operated fire fighting concept.  The concept was to take Zapata's hydroflight technology and apply it to fire suppression, using the water pressure from a fire hydrant and fire truck engine.  This was very early concept stuff intended to present to businesses in the first responder industry to gauge interest in such a product.  I hired freelance illustrator, Alec Beals, to work on the concepts under my direction.  The concept was packaged into a two sided sell sheet to be distributed at a fire fighting trade show.

Below are a few thumbnails illustrating the progression from sketches to concept renders.